With the right support, you won’t just have a story to tell.
You’ll have a story that’s ready to be heard. 

Some Ghostwriters offer book development services extending far beyond crafting compelling prose, editing, and polishing your story. Consider enlisting a Ghostwriter’s help to launch an author’s platform that sets the stage for selling, not just telling, the story.

In today’s publishing world, finishing your manuscript is only half the journey. Whether through traditional publishing or self-publishing, what follows can include a wide array of services—ranging from designing, formatting, and publishing the book itself to promotion, increasing visibility, and influence-building.

Properly planned and executed, a well-rounded program can create a sizeable audience of raving fans—who in turn share their enthusiasm with other prospective buyers.

Optimally, move forward on all fronts at the same time when starting to write the book.

Traditionally, writers would finish their manuscript, shop it around (or publish it themselves), and only then begin to think about marketing and other critical pieces of the puzzle such as developing a compelling book cover and formatting to create a print and/or e-print-ready file.

Waiting to explore other areas until your book draft is complete can cost valuable momentum and time.

Building your author’s platform while your manuscript is being developed is efficient and strategic. Ghostwriters who understand and have the experience in both storytelling and marketing can help ensure your story isn’t just well-written but also well-positioned. That means your ideas are already beginning to meet the audience they’re intended for before book writing is even finished.

This parallel support builds your platform and strengthens your future reach. Through perfecting your message clarity, the Ghost also can work on your author brand.  Blogposts, email newsletters, sample chapters or a series, creating robust digital avenues all grow interest and sales, in turn making the book’s message clear to many more people. The book’s tone, already familiar to your Ghostwriter, can be extended here with your consistent authentic voice across these platforms.

Target specific groups through LinkedIn articles, short form content on sites like Substack or Medium (two prominent online publishing platforms outside of your webpage), X, Facebook, Instagram and/or Tik Tok (depending on the audience you trying to reach).

A Ghostwriter can help craft the public-facing pieces to build awareness (including design and book title) and audience credibility.  While writing the book with you, your Ghost can engage prospective readers meaningfully. They can become your advocates and champions for your book debut. 

By integrating platform-building from the start, you’ll have a great leg up down the road—in turn opening doors to other opportunities: Podcasts, YouTube content, speaking engagements, media appearances, book signings, and endorsements among them.

When considering hiring a Ghostwriter, ask not only about their writing style but also their experience with visibility and platform-building.  

With the right support, you won’t just have a story to tell. You’ll have a story that’s ready to be heard.